1. Online Casinos
  2. Top Gambling Trends NZ 2022-2023

The iGaming industry has undergone various changes during the past several decades. However, in present times, these changes continue to grow to include creative technology breakthroughs at the Best Online Casinos. Join us as we explore the Top Gambling Trends in New Zealand 2022-2023. 

Casinos with the Fastest Growing Popularity

Online gaming’s rising popularity fuels the expansion of the worldwide casino and gambling sector. Renowned operators, such as casinos and sportsbooks, are rapidly providing premier gambling services to their platforms. These sites offer a high level of security, a vast selection of games, safe banking choices, and a straightforward registration process. Read on to find out which NZ Casinos have the fastest growing popularity below. 

Betwarrior

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Enjoy Huge Bonuses and Fun Bets at Betwarrior

What is Betwarrior Casino?

BetWarrior has been operating since 2019 and has established itself as an excellent gambling platform with an online casino and sportsbook featuring a wide variety of games and betting markets to accommodate all types of bettors. 

How fast is Betwarrior growing in popularity?

As of December 2022, the monthly number of searches for BetWarrior Casino was 601K. This is a 605% increase compared to the previous year. 

Channel Breakdown

BetWarrior content is particularly popular on Twitter and TikTok, where viewers are most likely to seek entertaining videos and informative updates. 

Stake Casino

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What is Stake Casino?

Stake Casino, established in 2017, is an online crypto casino and sports betting platform that supports Bitcoin and other cryptocurrencies. The casino has numerous gaming choices, including poker, pokies, and table games. 

How fast is Stake Casino growing in popularity?

As of December 2022, the monthly volume of searches for Stake Casino was 48K. This is a 161% increase in interest over the previous year. 

Channel Breakdown

TikTok is where you’ll find the most Stake Casino videos since that’s where viewers go when they want to watch short, engaging videos. 

GGBet Casino

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What is GGBet Casino?

GGBet is a 2016-founded online platform that provides a variety of games, including pokies, roulette, blackjack, and baccarat. The casino also offers numerous bonuses, promotions, and a fully immersive sportsbook.

How fast is GGBet Casino growing in popularity?

The number of searches for GGBet Casino currently stands at 8.8K each month as of the end of the year 2022, reflecting a growth in interest of 319% over the course of the previous year.

Channel Breakdown

GGBet Casino is most popular on TikTok and YouTube, where gambling content already has a significant audience. On the other hand, it is least popular on Pinterest and Reddit, where the audience is less interested in the iGaming scene.

LuckyLand Slots

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What are LuckyLand Slots?

LuckyLand Slots is a social casino site where Kiwis can play a variety of pokies and instant win games. Players at LuckyLand Slots can also claim sweepstakes and free casino bonuses in the form of daily login bonuses.

How fast is LuckyLand Slots growing in popularity?

Interest in LuckyLand Casino has increased 64% compared to the previous year, with a current volume of 50K searches per month.

Channel Breakdown

There is a significant amount of interest regarding LuckyLand Casino on YouTube compared to platforms and channels such as Twitter and Instagram.

Foxy Games Casino

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What is Foxy Games?

Foxy Games, founded in 2019, is a UK-based online casino platform. The website offers live game shows, table games, online lottery tickets, jackpot slots, and other casino games such as roulette and blackjack.

How fast is Foxy Games Casino growing in popularity?

As of the end of 2022, the monthly volume of searches for Foxy Games was 51K. This is a 116% increase compared to the previous year.

Channel Breakdown

There is a lot of talk about Foxy Games on YouTube. On other social media platforms, the content is not as successful.

Chumba Casino

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What is Chumba Casino?

Chumba is an online casino that offers numerous games, such as pokies, blackjack, and roulette. The casino accepts players from the United States and Canada and provides both real money and free-play gaming options.

How fast is Chumba Casino growing in popularity?

Chumba Casino has grown 59% in the last year compared to the previous year, with a current volume of 857K searches per month as of December 2022.

Channel Breakdown

Even though Chumba Casino is talked about on Pinterest and TikTok, most of the hype occurs on LinkedIn and YouTube. This suggests that Chumba Casino is more likely to be used by professionals than by people who just use social media in general.

MrQ Casino

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What is MrQ Casino?

MrQ is a “No Nonsense” UK online casino that opened in 2018. There are no wagering requirements on this platform, all winnings are paid out promptly, and hundreds of fully mobile-optimized casino games are available.

How fast is MrQ Casino growing in popularity?

As of the end of 2022, the monthly volume of searches for MrQ Casino was 3,000. This represents a 17% increase compared to the prior year.

Channel Breakdown

Reddit is where most discussions about MrQ Casino occur, while channels like LinkedIn, which cater to a more professional audience, have the fewest. 

Funzpoints

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What is Funzpoints Casino?

Funzpoints is a social sweepstakes online casino established in the United States. The site offers games that can be played to acquire admission into the jackpot drawing and lucrative cash wins that can be redeemed without making any deposits or payments.

How fast is Funzpoints Casino growing in popularity?

The number of searches for Funzpoints currently stands at 50,000 each month as of December 2022, indicating a 67% increase in popularity over the course of the previous year.

Channel Breakdown

Funzpoints is discussed more frequently on YouTube than on networks with a more professional audience, such as LinkedIn.

Sports Betting

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The number of bookies and online sports betting platforms continues to rise in tandem with the expansion of the sports betting industry. The user experience provided by dedicated sports betting platforms has noticeably improved in recent years, particularly in the areas of mobile betting, as well as live betting and streaming. 

Sportingbet

What is Sportingbet?

Sportingbet is a site that offers bets on a wide variety of different sports markets. Punters can wager on events like rugby, hockey, and horse racing, as well as the results of up-and-coming digital sports and reality television shows.

How fast is Sportingbet growing in popularity?

As of December 2022, there were 1.5 million monthly searches for Sportingbet, a 45% increase over the previous year.

Channel Breakdown

Twitter is the most common platform for discussing Sportingbet. This could be because Twitter is a more accessible platform where players may exchange real-time news and updates.

Trend Highlight: Horse Betting

Regarding betting, horse racing is one of the most historical sports in the world. Betting is what distinguishes horse racing as a sport and has likely kept it alive for centuries.

With the advent of technology, the horse betting industry has undergone significant transformations in how horse races are conducted and how people can wager on horses.

People can now wager on horse racing events throughout the world without attending the races themselves. Due to the increased popularity of horse racing, individuals can now watch races online and place bets without physically visiting a racetrack.

Zed Run

Zed Run is a fast-expanding company that reintroduces digital horse racing. The horses in Zed Run are “breathing NFTs” that may be purchased, bred, raced, and sold. Each horse has a bloodline and a rating corresponding to its rarity, worth, and performance ability. The game features ongoing horse races in which players pay to enter their digital steeds and get cash prizes if they win. Similar to real-world racehorse breeding, the horses have features that affect their chances of winning races, and they can be bred to create new horses that acquire some of these traits in a predominantly random manner.

As the NFT market heats up, it is revitalizing numerous forms of entertainment and collectibles that have been falling in favor of more interesting digital alternatives. Zed Run takes a percentage of the “stud fee” for breeding, which allows them to monetize a part of the game that involves wagering on random outcomes but does not appear to be gambling.

In addition to being a fascinating use case for crypto payments, Zed Run leverages the technology to provide bettors with a play-to-earn game. The current models in the gaming business include pay-to-play and free-to-play games that are structured to generate profits for corporations while providing gamers with mere entertainment. Since Zed Run is a platform for exchanging virtual commodities rather than physical ones, the default gross margin is close to 100%, allowing it to take a cut that conventional platforms require years to attain.

Betting Apps

What are Betting Apps?

Apps that fall into the “betting apps” category allow users to bet on several different sporting events. The mobile apps include a comprehensive range of betting possibilities and provide live streaming of the events.

How fast are Betting Apps growing in popularity?

As of December 2022, the volume of searches for betting apps was 64k each month, representing a growth in interest of 24% compared to the previous year.

Channel Breakdown

Since users on Twitter and YouTube are already talking about sports and gambling, betting apps have become a pretty popular term on these platforms.

Crypto Casino

What is Crypto Casino?

Crypto Casinos are sites that allow users to gamble using cryptocurrencies. The casino typically supports a range of crypto payments and allows Kiwis to deposit and withdraw funds using cryptocurrencies.

How fast is Crypto Casino growing in popularity?

The current monthly search volume for Crypto Casino as of December 2022 is 18K. This represents a 136% increase compared to the previous year.

Channel Breakdown

The most popular crypto casino content can be found on TikTok, which features brief videos that are more convenient and less time-consuming to watch.

Casino Bonuses

Casino Bonuses

Sign-up casino bonuses and other forms of promotional content have become standard practice at online casinos since these rewards are proven to increase a player’s bankroll and overall fun. Most of these benefits are generally granted to players once they have made their first deposit, while other casino sites demand nothing more than registration.

Slot Bonus

What is a Slot Bonus?

A slot bonus is a form of incentive offered to online casino players that typically comes in the form of free spins. Slot bonuses enable Kiwis to spin the reels of a slot game for free and perhaps win real money.

How fast are Slot Bonuses growing in popularity?

As of December 2022, the monthly volume of searches for the term Slot Bonus was 60K. This is a 44% increase compared to the previous year.

Channel Breakdown

Slot bonus content can be found on YouTube and TikTok, where people seek both amusing and educational material. In contrast, LinkedIn is the channel with the lowest popularity for this topic.

Welcome Bonus

What is a Welcome Bonus?

A welcome bonus is an incentive offered to newly registered players after they have of casino site or gambling app. The bonus could be given out as a cashback offer, free spins, or an increased matched deposit percentage.

How fast are Welcome Bonuses growing in popularity?

Curiosity for the term Welcome Bonus grew 2% over the past year, in contrast to the previous year, putting it at a current volume of 37K searches per month.

Channel Breakdown

Welcome bonuses are discussed more frequently on YouTube and Twitter than on any other platform. This may be because Twitter is a more interactive channel where news spreads rapidly.

Jackpot Slot

What is a Jackpot Slot?

A jackpot slot is a game that gives a substantial reward depending on how many players add to the jackpot sum. Typically, the sum is clearly displayed on the machine and frequently exceeds millions of dollars depending on its popularity.

How fast are Jackpot Slots growing in popularity?

Jackpot Slot had 33K monthly searches in December 2022, up 26% from the year before.

Channel Breakdown

Jackpot Slot interest has grown 26% in the last year, with a current volume of 33K searches per month as of December 2022.